Bridgewell Resources
Bridgewell Resources is a global wholesale distributor of wood products, construction mats, panels, lumber, and specialty building materials, serving industrial, commercial, and infrastructure clients worldwide.
Services Provided
The Challenge
Bridgewell required stronger B2B lead generation for high-value wholesale accounts in a complex supply chain industry with long sales cycles and limited digital presence.
The Solution
B2B-focused SEM and SEO targeted industry-specific keywords, content marketing established thought leadership, lead scoring and data intelligence prioritized qualified opportunities.
Results & Impact
Increased qualified wholesale inquiries by 70%
Reduced cost per qualified lead by 33%
Improved attribution for high-value accounts
Supported pipeline growth in key product categories
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