Intralogistics & Automated Storage Systems

Kardex

Kardex, a global leader in automated storage and retrieval solutions, realized rapid month-over-month improvements in conversions and cost efficiency via strategic digital campaign management.

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Services Provided

Search Engine MarketingB2B MarketingPerformance MarketingData IntelligenceDigital MarketingLead GenerationMarketing ConsultingMarTech Architecture

The Challenge

Kardex required accelerated lead generation and conversion growth for its complex B2B sales cycle in intralogistics, where high-value industrial prospects demanded precise targeting amid competitive global markets.

The Solution

SEM/PPC campaigns were restructured with advanced data intelligence, including keyword refinement, audience segmentation, and bid optimization, supported by marketing consulting to align efforts with sales-qualified opportunities.

Results & Impact

Increased conversions by 47% month-over-month

Decreased cost per lead by 18% month-over-month

Enhanced lead quality through refined targeting and performance data analysis

Supported scalable pipeline growth in a high-ticket B2B environment

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